Impossible Bouquet: A show that’s Impossible NOT to see

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Kloe Dougherty

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Growing Up Muslim
March 17, 2018

     Arts Manager, Katherine Mckinley and marketing manager Aria Morris have broken the expectations of promotion for this year’s fall dance drama, Impossible Bouquet. For the past shows, arts management would promote the shows with a flyer and post it on social media as well as spreading the flyers throughout the halls and in every classroom. This year, choir major Katherine Mckinley, 12, and theatre tech major, Aria Morris, 12, were granted creative freedom from Mr. Amblad and Mrs. Huggins. Katherine and Aria cultivated photoshoots and released flyers for the dance drama. They also had the crew get more involved with promoting and created small teasers to be released to get their audience excited to see the show.

  One thing that Katherine and Aria both believe in is that the more the cast is involved and excited about the show, the more it makes people want to go see it. They have instructed the cast to post a gif everyday as the countdown before the show begins. Every cast member posted a portrait and a gif. Their captions always have to do with how many days are left until the opening of Impossible Bouquet and a brief statement about about what they identify the most with in the show.

  “It [Impossible Bouquet] is supposed to be very interpretative based on the audience. So we have to make sure that we aren’t adding connotation or releasing things that Huggins doesn’t want out prior to the show, so that the whole show is very new to the audience,” said Katherine.

  To avoid adding any type of connotation, Katherine and Aria have been taking motifs from the show and promoting it, that way the audience is experiencing everything for the first time when seeing the show. One of the motifs that they have played with are the 23 flowers that are in Impossible Bouquet. They assigned everyone a part of the cast a flower number or color and requested that each person change their name on Twitter to their flower.

  Aside from getting the cast involved, Katherine and Aria asked film majors Jake Rouse, 12, and Jacob Hebdon, 12, to film small “teasers” that they could release to share the mood of the show with their audience. After sitting in for one dress rehearsal, Jake was given one day to film all of the teasers, which arts management has been posting on their Twitter. Each video is about 45 seconds in length and features the cast.

  “These motions that they made were so distinct that it was impossible for us not to acknowledge them. We wanted to kinda accentuate them in the best way that we could in the videos. And you’ll be seeing that as they continue to come out, that more and more of those motifs will kind of be sewn together to create a general story that is [Impossible Bouquet],” said Jake.

  Katherine and Aria have surpassed the normal expectations for promoting a production. From getting the crew to show their excitement on social media and being able to share little tidbits with teasers, they were able to get their audience excited to see this year’s fall dance drama.